Plain English
From Mary S. Lovell’s book: ‘The Churchills’
‘An American general once drafted a speech and asked Churchill to go through it. Churchill gave it a dim report.
“What if, instead of ‘We shall fight them on the beaches’ I had said ‘Hostilities will be engaged with our adversary on the coastal perimeter?” ‘
Use plain English if you want your message both understood AND REMEMBERED!
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