Simple"If you can’t explain it simply, you don’t understand it well enough." - Albert Einstein
Einstein sums up one of the basic rules of speaking.
So when you prepare your next speech/presentation make sure you:
Strategic Story TellingOn strategic storytelling - ‘Tell to Win’ author and business guru Peter Guber describes purposeful storytelling as a ‘Trojan Horse’. An audience takes in a good story not realising they’ve received the teller’s hidden message. Sneaky? Maybe. But it works.
Read more about our Strategic Story Telling workshops for Corporates
You’ve probably heard the old maxim ‘people may forget what you said, and they may forget what you did, but they will never, ever forget how you made them feel.’
Plain EnglishFrom Mary S. Lovell’s book: ‘The Churchills’
‘An American general once drafted a speech and asked Churchill to go through it. Churchill gave it a dim report.
“What if, instead of ‘We shall fight them on the beaches’ I had said ‘Hostilities will be engaged with our adversary on the coastal perimeter?” ‘
Use plain English if you want your message both understood AND REMEMBERED!
I was - which is just one reason I love this TED talk by Professor Grant Schofield of AUT University.
It’s also special for me because Grant is happy for me to show his talk as an example of my training work. I helped him prepare for it and I think he shows great passion for his subject, leavened with humour. Inspirational! Click the read more link to see the video.
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PHONE: +64 (09) 947 5822 |
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International and out of Auckland enquiries welcome.